Private Business Owners have the advantage of maneuverability. They can make
decisions rapidly, deploy solutions quickly, add new lines at any time, and control their
finances as the needs of business and personal life allows and demands.  The questions
you should ask yourself about your business are: Is my business growing?  Is it serving my
needs and the needs of the family and estate?   Do I treat my business or practice like an
investment (which it is) or as a personal reflection of myself (which it shouldn't be)?  Am I
ready to increase the value of my investment?  Do I have a plan of change and direction
which will allow my investment of time and personal equity to maximize returns?  Am I
stalled or plateaued at my current business level?  What should I be doing to move
forward?

Yes, there are a lot of questions to ask but the reality is when you stop asking, you stop
growing and your business investment ceases to produce good results and meet
expectations.  This is often when many business owners, professional practices, and
entrepreneurs begin to fail.  Why should you
allow failure?  There is so much more you
can do and it doesn't matter what line of business you have chosen to be in.  Let me give
you an example of failure in the face of opportunity:

    I met the owner of a very good Restaurant who, over a period of time, had allowed
    the business to become mired in debt.  The debt was about equal to the business
    value and the overall equity picture was about 50% business assets and 50% debt.  
    That can happen easily and shouldn't be a problem as long as you have revenue to
    support the notes.  In this particular case the owner also lost the desire and drive to
    run the operation.  That's when it becomes difficult to maintain revenue and
    overcome the costs of business.  The owner wanted to sell but who would buy a no-
    growth business owing as much as it is worth, and which the owner is depressed
    about?  Practically no one would want this.  

    The opportunity in this situation is to revitalize the business effort by focusing on
    desired expectations of the rewards of doing so, converting the debt to a positive by
    overcoming it, expanding the business where possible, raising efficiencies, and
    looking for opportunities to increase the overall business equity.  If all these things
    are happening and a growth trend is in place, then two things start to work in the
    owner's favor.  First the debt to equity ratio begins to drop and second the growth
    trend-line causes opportunity for financing and buyer interest.  In this particular
    case the owner chose to do nothing and is still suffering from a lack of growth.  
    There is more to this story than you read above, such as the cause for lack of
    interest in the business as well as personal issues which must be overcome as well.  
    We are not interested in those particulars in this article but I do deal with them when
    working with clients and you should also be aware that many unexpected things in
    life can cause a business owner to lose interest in the operation.

Now here is an opposite example of addressing opportunity:

    An owner of an electrical service company with multiple employees, vans, inventory,
    and years in business was slowly failing, mainly from a lack of good business
    planning.  Instead of continuing on the same path to failure the owner happened
    across someone enthusiastic about business who was looking for an opportunity to
    participate in growth potential.  After speaking about it the two decided to work
    together to rebuild and revitalize the business over a planned period of time.  The
    infusion of belief in growth from the new partner as well as the new partner's skills in
    accounting and business management allowed the owner to begin to focus on the
    part of business most enjoyed, solving customer problems, fixing electrical issues,
    and running a good crew of electricians.  The whole problem was how much the
    business had been bogged down by the typical bottlenecks of administration,
    paperwork, bookkeeping, and the other things which are important but business
    owners often don't enjoy.

    In the end the combination of business talent and infusion of growth resulted in a
    business growing from nearly worthless to several million dollars in value in just a
    few years!  The owner gave up a portion of ownership and revenue for a return way
    beyond his expectations.  The new partner was bought out and the original owner
    continues on with a huge increase in revenue, asset value, and hope.  All the
    systems needed for success are now in place.  I cannot help but believe that
    another advantage of the partnership was the ability of the new partner to see the
    business as only an investment!

The point of the two stories is to get you to think about what you are doing and where you
are going with your o
pportunities.  Are you sidelined, distracted, or just need help in the
areas you don't enjoy about the business?  What do you enjoy the most?  If your business
were ideal, what would it be like right now?  What would it become in the future?

There are few things in our non-personal lives as rewarding as ownership of a good
business.  You must believe it is true, just as it was when you went into business.  Now you
have the opportunity, as you do every day, to revitalize your business, focus on it and
your own future with the full faith and force of independence and high expectations of
success!



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